Solid & Striped, Resort 2025 Lookbook
Brand Leadership, Creative Direction, Art Direction, Collection Design
For Solid & Striped’s Resort / Pre-Spring 2025 collection, entitled Après Ski–Après Surf, we oversaw collection design and art direction—creating a visual world inspired by play and movement that explores the duality of winter and water through bold backdrops, dimensional styling, and evolving brand codes.
Solid & Striped, Resort 2025 Lookbook
Brand Leadership, Creative Direction, Art Direction, Collection Design
For Solid & Striped’s Resort / Pre-Spring 2025 collection, entitled Après Ski–Après Surf, we oversaw collection design and art direction—creating a visual world inspired by play and movement that explores the duality of winter and water through bold backdrops, dimensional styling, and evolving brand codes.
Solid & Striped, Resort 2025 Lookbook
Brand Leadership, Creative Direction, Art Direction, Collection Design
For Solid & Striped’s Resort / Pre-Spring 2025 collection, entitled Après Ski–Après Surf, we oversaw collection design and art direction—creating a visual world inspired by play and movement that explores the duality of winter and water through bold backdrops, dimensional styling, and evolving brand codes.
Outcome
Seasonal brand evolution with commercial impact
+30% wholesale revenue growth
– Expressed evolving brand codes across product and visual identity
– Unified collection design and lookbook art direction
Outcome
Seasonal brand evolution with commercial impact
+30% wholesale revenue growth
– Expressed evolving brand codes across product and visual identity
– Unified collection design and lookbook art direction
Outcome
Seasonal brand evolution with commercial impact
+30% wholesale revenue growth
– Expressed evolving brand codes across product and visual identity
– Unified collection design and lookbook art direction
“Nicole is both a talented and dedicated designer. Her design and direction are the perfect combination of commerciality and novelty.”
Chris Burch, Founder & CEO, Burch Creative Capital
“Nicole is both a talented and dedicated designer. Her design and direction are the perfect combination of commerciality and novelty.”
Chris Burch, Founder & CEO, Burch Creative Capital
“Nicole is both a talented and dedicated designer. Her design and direction are the perfect combination of commerciality and novelty.”
Chris Burch, Founder & CEO, Burch Creative Capital
Credits
Photography: Matthew Sprout
Styling: Barbara Velez
Credits
Photography: Matthew Sprout
Styling: Barbara Velez
Credits
Photography: Matthew Sprout
Styling: Barbara Velez
Get In Touch
info@nicoleheim.studio
Follow
Infrequent, but Intentional
Get In Touch
info@nicoleheim.studio
Follow
Infrequent, but Intentional